Jack Daniel’s Launches Limited Edition Whiskey for 150th Anniversary
In celebration of its 150th anniversary, the Jack Daniel Distillery will release a limited-edition, Tennessee whiskey to commemorate the historic occasion. The Distillery was founded in 1866 by young entrepreneur, Jasper Newton ‘Jack’ Daniel, whose name remains on every bottle still produced at the original distillery in Lynchburg, Tennessee.
Master Distiller Jeff Arnett created a distinctive taste profile for this commemorative whiskey that combines the Distillery’s whiskey-making tradition with the artistry of modern-day craftsmanship.
“For this 150th anniversary whiskey, our coopers ‘slow-toasted’ the barrels to bring out the rich flavors and aromas of the wood, creating a contemporary expression of an 1866 barrel char,” explains Arnett. “We wanted to offer a unique whiskey that we think collectors and consumers alike will enjoy for their own celebrations and is as special as the anniversary that it celebrates.”
True to the process established by its founder, the grain bill for the anniversary whiskey is the same as the iconic Jack Daniel’s Old No. 7, consisting of 80 percent corn, 12 percent barley and 8 percent rye. Each drop was then mellowed through ten feet of sugar maple charcoal, before going into specially-crafted new American oak barrels, adhering to the guidelines required of a Tennessee whiskey.
Once filled, the barrels were placed in the “angel’s roost” of one of the oldest barrelhouses at the Distillery where whiskey has matured for generations at an elevation and with the exposure to sunlight that creates the perfect climate for the greatest interaction between the whiskey and barrel.
Barreled and bottled at 100 proof, the 150th anniversary edition offers complex tasting notes of butterscotch and toffee upon first taste followed by a full, smooth and lingering finish with warm flavors of toasted oak.
The 150th anniversary whiskey will be available beginning September 1 with a suggested retail price of $99.99 for a 1L bottle.