The Lacoste Lab Collection propel the brand into the future and continues to give Lacoste a competitive edge. It prepares for tomorrow by identifying products which could potentially represent the future of the brand including skis, surfboard, bicycle, boomerang, moto helmet and balls for both the sports of soccer and rugby.

The Lacoste Lab products are the results of collaborations between LACOSTE and key experts in their respective fields. The soccer and rugby balls are engineered by MITRE Sports (UK) out of Tensile fabric with embroidered crocodile logos. The boomerang is produced by 3B (FR) of thin birch plywood.

GPA Design (FR) executed the moto helmet in carbon, available in S, M, L and XL sizes. The surfboard was shaped by J.P. Stark and engineered by NOTOX (FR), while the skis (in men’s and women’s sizes) are produced by Black Crows (FR). LOOK (FR) realized the hi-tech urban performance bicycle. In short, the LACOSTE LAB is at the intersection of cutting-edge design and technological innovation.

Trendsetting Paris boutique colette will launch a retail preview of LACOSTE LAB products on 9 January 2012, during a month filled with fashion and design in the French capital: menswear fashion week is 18-22 January, while women’s couture is 23-26 January and the interior and design show Maison et Objet is 24-28 January.

Lacoste